Rotkop promises to bring brands closer to people.
That might mean a company and its employees or job seekers, a brand and its consumers, a museum and its visitors, even a city and its residents, if you like.
I do this through creative solutions, and always aligned with your business objectives.
2 ways of working.
Or a quick coffee.
Either we work together, or I do the homework for you.
One is called co-creation, the other consultancy. Consultancy also includes Instant Coffee: a 3-hour session where you walk away with a solution to your problem. That’s a promise.
In consultancy, we’ll also be bouncing ideas back and forth. And in co-creation, I’ll, of course, offer advice. So, even if you choose one way of working, it’s always a bit of and-and rather than or-or.
Crack your problem in 3 hours. A short, powerful one-on-one session with guaranteed new insights. Promise.
Looking for a sounding board, advice, strategy, concept, or creation? Whatever you need to solve your challenge.
Less talking, more doing. A tailored workshop where I facilitate, inspire, or co-create. The ownership is all yours.
Rotkop is just one person taking on your challenge. With over 20 years of experience in strategy, concept, and communication, chances are we’ll crack it. Without the cost of an entire agency team. Fast, simple, and lean.
How to launch your product or service more successfully by aligning it better with needs, pain points, and opportunities.
How to uncover your brand’s pain points and opportunities through a Rotkop Scan.
How to get the best out of your people by guiding them to discover ideas, insights, or solutions.
How to formulate a clear, meaningful promise for your user, and claim your own strategic, sustainable territory.
How to ensure your consumers organically discover your content while experiencing your brand.
How a strong narrative becomes the foundation for a sales pitch, staff presentation, employer branding, or a campaign.
How defining your organization’s DNA helps build behavior, culture, and create a framework around your communication.
How to create a strong, engaged organizational culture that strengthens recruitment through shared values, communication, and actions.
How companies can communicate using relevant content, services, and products instead of traditional campaigns.
How your story can be creatively shaped in channels and moments that matter to your audience.
How a brand or company can showcase its offerings through new sustainable (purpose-driven) services instead of advertising campaigns
How a strong narrative and the right content can engage employees, while attracting and inspiring potential candidates
How brands, organizations, or governments can help young people learn and engage through relevant, educational content that resonates with their world.
Just ask, maybe I can help.
Inderdaad, dat klinkt als een scheldwoord. Er zijn veel redenen waarom ik die naam gekozen heb, waaronder de kracht van een verhaal, en hoe dat vanuit zelfrelativatie tot conversatie leidt. Als we elkaar ontmoeten, vertel ik er graag meer over.
There’s no reason to make Rotkop sound bigger than it is. I’d end up with an ego, and you with an expensive bill. I mostly work alone, or bring in a few specialists when needed for your project. I can’t do everything, but I do a few things really well.
It was an exciting period, but after 20 years, it was time to help businesses with solutions instead of campaigns. Today, I help my clients view their problems or challenges from a new perspective. As a former creative director, I apparently think and see things differently. At least, that's what my clients say.
Verwacht geen eindeloze meetings en geen gezever. We zitten samen, maken een analyse en starten op. Stap voor stap doen. Itereren, leren, proberen, meten en verbeteren. Alsof we een startup aan het bouwen zijn.
